Achieving Sustainable Growth Through Adjacent Markets

Achieving Sustainable Growth Through Adjacent Markets

Finding new areas of sustainable growth is challenging!

Developing successful growth strategies through adjacent markets can be tricky for a number of reasons, especially if the market you’re interested in is fragmented or not widely published.

ENGINE recently hosted a webinar, “Achieving Sustainable Growth Through Adjacent Markets,” with Brian Reuter and Linda Shea. Watch the webinar recording as they explore a proven disciplined, repeatable process that addresses:

  1. Key criteria for evaluating opportunities
  2. Market attractiveness
  3. Customer appeal and acquisition strategies
  4. Ways to leverage existing expertise in the adjacent market

 

Watch the Webinar Recording

Growth

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