Digital Transformation in Retail & eCommerce

Nine in ten transformation efforts fail. Learn how to be the one that succeeds.

The stakes are high, and if organizations do not transform, survival is questionable. Yet, with so few successfully completing digital transformation efforts, determining the path forward can seem like a flip of the coin.

ENGINE’s Nicole Garberg, Head of Customer Experience, sat down with one of Expert ENGINE’s panelists, Michael Brown, to discuss the importance of incorporating the voice of your customers and employees in designing and executing a successful transformation. Listen as Michael and Nicole discuss the reasons many digital transformations fail, get tips to stack the deck in your favor and hear how many big brands have gotten it so right and so wrong.

Click here to watch Nicole and Michael’s interview, and find out what your company needs to keep in mind as they go through their digital transformation.

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