Expert Details

Expert in Big Data and Advanced Analytics: Telecoms, Media and Retail Domains

Expert ID: 733666 United Kingdom

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Expert has been involved in more than 15 programs involved in big data. Those programs have focused on advanced analytics in a number of industry sectors, including telecoms, media and retail.

Expert has cultivated specific domain knowledge concerns -- including the combination of structured and unstructured data sets, as well as including IoT data sources. He has historically focused on business transformation, using innovative approaches to combine the diversity of data sources and new approaches to combining such data.

Expert specialises in the development of new approaches to operations and monetisation.

Migration of user cases across from relational database technology to open source architectures

Expert offers consulting services in big data strategy, advanced analytics, BI and accelerated databases, data science, and deep learning blue prints by industry vertical sector.


Year Degree Subject Institution
Year: 1987 Degree: B.Sc in Electronic Engineering Subject: Telecoms and Computing Institution: Leicester Polytechnic

Work History

Years Employer Title Department Responsibilities
Years: 2015 to Present Employer: Undisclosed Title: Sales Director Department: Europe Responsibilities: Expert developed the go-to market and execution plan for this database technology provider. He established early market wins with many large telecom operators and with the region's OEM and channel partners. These groups have included Vodafone, Tesco, Orange, Unruly Media, British Telecom, and Ericsson.
Years: 2013 to 2015 Employer: Hortonworks Title: Head of Telecoms and Media (EMEA and LATAM) Department: Responsibilities: Expert developed the market across Europe, the Middle East and Africa and across Latin America for this big data ecosystem provider. Expert played a pivotal role in successful contracting with many clients, including Orange Group, T-Mobile, KPN, Virgin Media, Vodafone (UK, Germany and Northern Ireland), Tele2, Telefonica (Brazil, Germany and Spain) and Belgacom.
Years: 2012 to 2013 Employer: IBM Title: Sales Director Department: Telecoms (Business Development) Responsibilities: Expert cultivated a specific focus on big data analytics for the telecoms vertical market. The company provides insight solutions and customer analytics to service providers and delivers a per-subscriber window into behavior and usage. He won several significant contract engagements and awards with Telefonica Digital, O2 UK, T-Mobile (including EE), Etisalat (UAE) and Telenor (Norway).
Years: 2010 to 2012 Employer: Carrier IQ Title: Sales lead Europe Department: Sales Responsibilities: Expert sold the Carrier IQ analytics platform to the mobile operator market in Europe. Among other significant responsibilities, he drove partner channels into the agreed target carriers.
Years: 2006 to 2010 Employer: Epitiro Ltd. Title: Sales and Marketing Director Department: Responsibilities: Expert was board-recruited for business development in local and international markets alike -- specifically, to broaden propositional scope to usher in new revenue streams. He defined the target market; established macro influencers; established the benchmark framework, brand awareness, and exposure to the target ISP market; and launched the proposition into the market for mobile operators. He established early market wins with a number of important players in the telecoms field in Europe.
Years: 2003 to 2006 Employer: Psytechnics (Netscout) Title: Head of EMEA Telecoms Business Development Department: Business Development Responsibilities: Expert handled business development in Europe, the Middle East and Africa, and reported directly to the CEO. He developed sales channel partner programs with a number of major third-party partners spanning OEM, integration and resale. He grew the telecommunications line of business significantly during this three-year period.
Years: 2000 to 2003 Employer: Dialogue Communications Title: Sales Director Department: Responsibilities: Expert assumed total responsibility for the identification, targeting and delivery of business revenues. He built a small, motivated, focused team of three. He closed contracts with several major players in the European telecommunications field during this time.
Years: 1993 to 2000 Employer: Cognito Limited Title: Business Development Manager Department: Responsibilities: Expert developed ALL of this mobile data pioneer's key accounts. He also developed a partner framework for the leading wireless carriers in the UK alongside his development and management of third-party soft- and hardware vendors. He was the highest-performing sales contributor.
Years: 1990 to 1993 Employer: Mitel Telecom Title: Sales Executive Department: Responsibilities: Expert identified and sold to major accounts.
Years: 1988 to 1990 Employer: Ericsson Telecommunications Title: Project Engineer Department: Responsibilities: Expert worked on digital public exchange systems for major network operators in the United Kingdom. His responsibilities included project management and system design, as well as the coordination of large, multidisciplinary, multinational project teams.

International Experience

Years Country / Region Summary
Years: 2005 to Present Country / Region: Europe (including CIS), Middle East, Latin America Summary: Expert has more than 10 years' international experience across Europe, Asia, the Middle East and Latin America.

Additional Experience

Expert Witness Experience
Expert has been a witness for a UK advertising authority regarding performance claims.
He has worked with OECD and EU regulatory bodies, as well as many of the western European in-country regulatory authorities to define standards for telecoms performance benchmarking.
Vendor Selection
Expert has advised many larger enterprises concerning open source/big data platforms and BI vendor capabilities.

Language Skills

Language Proficiency
German Basic (conversational)
Italian Basic (conversational)

Fields of Expertise

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