Expert Details

Expert in Instrumentation, Automation, Factory Controls, Marketing and Sales Management, Future of Manufacturing

Expert ID: 735558 Washington, USA

Request Expert

Expert has more than 40 years of experience in the automation industry, including Executive Committee experience in three companies, and board of directors service in both for-profit and not-for-profit companies. Expert was a member of the Board of Directors of Cypress Envirosystems, and continues to maintain an advisory relationship with the company.

Expert's knowledge of applied high technology in automation is unparalleled and encyclopedic. He has worked in nearly every manufacturing vertical, and with most manufacturing technologies.
Expert is a Life Fellow of the International Society of Automation (ISA), and a member of IEEE. Expert is a Fellow of InstMC in the United Kingdom, and a Chartered Measurement and Control Technologist.

Expert is principal in Spitzer and Expert LLC, a technology consulting firm assisting companies to better market their products in manufacturing and automation. Spitzer and Expert provides industry analysis, market research, content generation and provisioning, forensic engineering, technology transfer and technical due diligence for mergers and acquisitions.

Expert was Editor-in-Chief of CONTROL magazine and from 2003 to 2013, the longest serving editor in that post. During that period the magazine and website won numerous awards.
Expert is the Editor of the _Industrial Automation and Process Control INSIDER_, which is published. Expert is also a freelance author, and acts as a freelance acquisitions editor for Instrumentation and Automation texts.
Expert has published professionally in the science fiction field, and is a member of SFWA, the Science Fiction and Fantasy Writers of America.

Specialties: industry analyst, editor, publisher, forensic engineering, mergers and acquisition, trade magazines, new media, automation systems, field instrumentation and controls, networking, wireless, Manufacturing Execution Systems, distributed control systems, wireless worker, podcasting, webcasting, Web 2.0, social media, and advanced control.


Year Degree Subject Institution
Year: 1974 Degree: Bachelor of Arts Subject: Technical Theatrical Design Institution: University of California, Santa Cruz

Work History

Years Employer Title Department
Years: 2017 to Present Employer: Undisclosed Title: Director Department:
Employer exists to preserve the legacy renowned writer Robert Anson Heinlein left us in novels, essays, speeches, and short stories that remain as fresh as ever.
We intend in Heinlein’s words to “PAY IT FORWARD,” since we can never pay back the benefits we got from him, by spreading the wisdom of Robert Anson Heinlein to others.

Employer has established programs to:
Promote Heinlein blood drives.
Award scholarships to worthy young people.
Provide educational materials to teachers and librarians.
Promote scholarly research and overall discussion of the works and ideas of Robert Anson Heinlein.
Provide copies of Heinlein’s books- and other SF- to members of the military and veterans (Heinlein For Heroes).
Years Employer Title Department
Years: 2001 to Present Employer: Undisclosed Title: Principal Department:
Spitzer and Expert LLC provides technology consulting to companies in the controls and automation marketplace, including technology transfer, acquisitions, due diligence, marketing surveys, product introduction assistance, complex engineering, forensic engineering, and new product development.
Years Employer Title Department
Years: 2014 to 2018 Employer: The Industrial Automation and Process Control INSIDER Title: Editor and Publisher Department:
In 2014, Spitzer and Expert LLC acquired The Industrial Automation and Process Control INSIDER, an 18-year old subscription publication, and named Expert Editor and Publisher. The magazine WAS considered one of the few "must read" publications in the automation field. It ceased publication in April 2018.
Years Employer Title Department
Years: 2003 to 2013 Employer: Putman Media Title: Editor in Chief Department:
Editor-in-Chief of CONTROL magazine, and its online resource, with over 70,000 subscribers in the process automation field. Control is the largest magazine in process automation, and is unique in its devotion to being the voice of the end user.

Responsible for all editorial activities for award-winning magazine including budget, p&l, hiring and training writers and editors. Reported to the vice president of content. Responsible for being the "face" for the magazine at professional meetings and conferences. Under my direction, Control magazine won numerous awards for editing, writing and art.

Career Accomplishments

Associations / Societies
International Society of Automation, Life Fellow
Institute of Measurement and Control, Fellow and Chartered M&C Technologist
IEEE- Member
Author's Guild
Science Fiction and Fantasy Writers of America (SFWA)
Publications and Patents Summary
Publications: Nonfiction: 500
Publications: Fiction 15

Language Skills

Language Proficiency

Fields of Expertise

Request Expert

Dev Tool:

Request: expert/instrumentation-automation-factory-controls-marketing-and-sales-management
Matched Rewrite Rule: expert/([^/]+)(?:/([0-9]+))?/?$
Matched Rewrite Query: experts=instrumentation-automation-factory-controls-marketing-and-sales-management&page=
Loaded Template: single-experts.php