Intellex Acquires Expert by Big Village

We're thrilled to announce that Intellex has acquired Expert by Big Village, effective March 22, 2024. This strategic move enhances our capabilities and strengthens our commitment to delivering exceptional solutions to our customers.

Stay tuned for more updates on how this acquisition will benefit our clients and experts.

For inquiries or more information, please contact us at info@intellex.com.

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Expert Details

Marketing, International Business and Strategy

ID: 733332 Maryland, USA

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Expert is currently Professor of Emeritus in Marketing.

He has published over 70 papers in various journals including, the Journal of Advertising Research, Journal of the Academy of Marketing Science, Journal of International Consumer Marketing, Services Marketing Quarterly, Latin American Business Review, Journal of Macro-Marketing, Journal of Innovating Marketing, Journal of Marketing Theory and Practice, Journal of Bank Research, Multinational Business Review, Journal of Research on Minority Affairs and various national and regional conference proceedings.

Expert has a Ph.D, MBA and MS. His research interests include Minority Consumers, Cross-Cultural Analysis, the Role of Marketing in Business and Economic Development, Global Marketing and Export Strategy, and Marketing Strategies for Small Businesses -- including Franchising and Marketing Strategy Formulation and Implementation.

Expert was Program Manager of Small Businesses for several reputable organizations for 18 years. In addition to his experience teaching Marketing courses, he has taught graduate and undergraduate courses alike in Supply Chain Management, Marketing Strategy, Marketing Management, Consumer Behavior, International Marketing and Export Management, Promotion Management, Advertising, Marketing Communication, Brand Management and others.

Expert has worked as Research Consultant in a number of capacities for over 15 year. He has worked at a number of management institutes in a handful of countries under these auspices.

Education

Year Degree Subject Institution
Year: 1974 Degree: Ph.D Subject: Business Administration (Marketing) Institution: University of California (Los Angeles)
Year: 1970 Degree: MS Subject: Marketing Institution: University of California (Los Angeles)
Year: 1967 Degree: MBA Subject: International Business Institution: Atlanta University
Year: 1962 Degree: LL.B Subject: Corporate Law Institution: Ranchi University
Year: 1959 Degree: B. Comm Subject: Accounting Institution: Bihar University

Work History

Years Employer Title Department
Years: 2009 to Present Employer: Undisclosed Title: Professor of Marketing Department: Marketing
Responsibilities:
Expert teaches a wide variety of Marketing courses as Professor Emeritus.
Years Employer Title Department
Years: 1993 to 2008 Employer: Various Title: Program Manager Department:
Responsibilities:
Expert has worked as Program Manager for a number of organizations, including the U.S. Department of Defense.
Years Employer Title Department
Years: 1993 to Present Employer: Undisclosed Title: Professor of Marketing Department: Marketing
Responsibilities:
Expert has worked as Professor of Marketing at this prestigious U.S. university for over 20 years. During this time, his titles have included Chair of the Marketing Department (1979-1989 and 1991-92), Associate Professor of Marketing (1989-91), and Assistant Professor Marketing (1974-1976).
Years Employer Title Department
Years: 1972 to 1974 Employer: California State College Title: Assistant Professor of Business Administration Department:
Responsibilities:
Expert taught Business Administration courses at this U.S. college for 2 years.
Years Employer Title Department
Years: 1969 to 1972 Employer: University of California Title: Research Associate Department: Graduate School of Management
Responsibilities:
Expert conducted research at the graduate level for several years at this U.S. university.
Years Employer Title Department
Years: 1966 to 1969 Employer: Johnson C. Smith University Title: Instructor of Business Administration Department:
Responsibilities:
Expert taught Business Administration courses at this U.S. university for 3 years.

International Experience

Years Country / Region Summary
Years: 1999 to Present Country / Region: Various Summary: Expert has worked as Research Consultant and Visiting Professor in Malaysia and the Philippines.

Career Accomplishments

Associations / Societies
Expert maintains active membership in the following:
American Marketing Association
American Institution for Decision Sciences
Association for Consumer Research
Atlantic Marketing Association
S.E. Decision Science
International Academy of Business Disciplines
Publications and Patents Summary
Expert is Founder and Chief Editor of an international marketing journal. He has also co-authored a full-length book on small business management and strategy. He also has a large number of refereed published papers, the vast majority of which concern marketing, as well as consumer preferences.

Fields of Expertise

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