Expert Details
Marketing & Management
ID: 726359
Saudi Arabia
Expert was working in multinational companies and was managing brands/categories. Part of his responsibilities was advertising and manage to build his portfolios brands with equity and image attributes.
Expert has established and managed a new concept in the food business successfully in the gulf market. This business is making a very good rate of return on investment to his company and group.
Education
| Year | Degree | Subject | Institution |
|---|---|---|---|
| Year: 2004 | Degree: PhD | Subject: Marketing | Institution: Washington International University |
| Year: 1999 | Degree: MBA | Subject: Financial Management | Institution: City University |
| Year: 1996 | Degree: BS | Subject: Marketing & Financial Management | Institution: Arab Academy For Science @ Technology |
Work History
| Years | Employer | Title | Department |
|---|---|---|---|
| Years: 2006 to Present | Employer: Undisclosed | Title: CEO | Department: |
Responsibilities:Expert is responsible for all six subsidiary company results. |
|||
| Years | Employer | Title | Department |
| Years: 2004 to 2006 | Employer: Undisclosed | Title: Marketing director | Department: |
Responsibilities:Expert was responsible for PepsiCo flavors brands results. |
|||
| Years | Employer | Title | Department |
| Years: 2003 to 2004 | Employer: Undisclosed | Title: Marketing Manager | Department: |
Responsibilities:Expert was responsible for the snacks business results. |
|||
| Years | Employer | Title | Department |
| Years: 1998 to 2003 | Employer: Undisclosed | Title: Brand Manager | Department: |
Responsibilities:Expert was responsible for Ariel (detergent product) results. |
|||
| Years | Employer | Title | Department |
| Years: 1997 to 1998 | Employer: Undisclosed | Title: Assitant Brand Manager | Department: |
Responsibilities:Expert was responsible for all marketing activities for the company. |
|||
Government Experience
| Years | Agency | Role | Description |
|---|---|---|---|
| Years: 2008 to Present | Agency: | Role: Consultant | Description: Expert is the consultant for a university endowment fund and is playing a great role in the direction of the university. |
| Years: 2009 to Present | Agency: | Role: Consultant and member | Description: Expert is an active member for the organization and also is the consultant for the board. |
Career Accomplishments
| Awards / Recognition |
|---|
| Also, he was highly recognized by P&G Company & has received four company awards for four different leading projects. Recently, two of the subsidiary companies, which were led by Expert, were awarded as 100 fastest growing companies in Saudi Arabia. |
Additional Experience
| Expert Witness Experience |
|---|
| Expert is a registered Consultant in the Minister of commerce in Saudi Arabia. |
| Training / Seminars |
|---|
| Selection Interviewing, People & Communication Skills, Presentation Skills, Individual Effectiveness, Maximizing Creative & Logical Thinking, Time Management, Memo Writing, New Hire College, Negotiation Skills, Strategic Planning. |
| Marketing Experience |
|---|
| Expert is a consultant for the Arab Organization for Tourism and is playing a great role in defining the organization directions and strategies. |
Language Skills
| Language | Proficiency |
|---|---|
| English |
Fields of Expertise
business startup, affiliate marketing, business analysis, business development, business intelligence, business management, business strategy, corporate strategic planning, market trend, marketing mix, planning, strategic planning, advertising, branding, by-product marketing, competitive analysis, competitive intelligence, consumer marketing, consumer product design, consumer product marketing, market positioning, market segmentation, marketing, marketing brand management, marketing communications, new consumer product development, new product design, promotion, strategic marketing, food marketing, food product development, new product development, new product development management, niche marketing, snack food product development, portfolio analysis, deceptive advertising, industrial marketing, hotel marketing, franchise marketing, cross marketing, franchising, business process management, business, competitive intelligence countermeasures, commercialization, market development, entrepreneurship, business operations, Internet advertising, marketing database, consumer purchasing behavior, distribution channel, market assessment, consumer survey, consumer product ergonomics, competitive benchmarking, market potential, food product market survey, consumer focus group, process planning, international marketing, technical marketing, market forecasting, rapid product development, product development cycle time, integrated product development, material product development, market research, decision-making