Expert Details

Expert in Non-GMO Seeds, Commodity Exports, Asian Grain Trading, Food Grade Agricultural, IP Handling, Bulk Grain Brokering, AgTech

Expert ID: 732169 Florida, USA

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Oversaw five R&D seed breeding programs focusing on soybeans and corn as well as specialty non-GMO, food grade, and industrial varieties. Managed three different multi-commodity export trading/merchandising business units (two of which were foreign-owned by Asian trading companies). Developed numerous processes to enhance the Identity Preserved handling and traceability processes. Discover and implement process improvement and cost reduction systems, deliver new product development savings, and create new marketing strategies. Provide economic analyses for production agriculture systems. Educated several Asian commodity trading firms on how to enter the commodity export container market in the U.S. Advised Japanese soybean trading companies on freight logistics and ways to capture value through hedging freight markets.

Spearheaded the development of a major agricultural equipment manufacturer's new cotton harvesting machine by working closely with inventor and performing new product market analysis. Retained by expert witness team to determine estimated losses sustained due to seed piracy. Produced savings projections to support government sales contracts for a company's entomological monitoring device in Latin America. Retained for combined expertise of agribusiness, brand marketing, grain production, and export knowledge. Implemented the Go-To-Market strategies at the senior management level for agricultural input companies during a multi-national seed and biotech merger. Selected, interviewed, and hired brand marketing team to support a global marketing project. Coordinated the secondary research for a top capital investment firm for a global rice-manufacturing project.


Expert Witness for a Grain Bin Failure Case

Expert may consult nationally and internationally, and is also local to the following cities: San Jose, California - San Francisco, California - Sacramento, California - Oakland, California - Stockton, California - Fremont, California - Modesto, California - Salinas, California - Santa Rosa, California - Hayward, California

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Education

Year Degree Subject Institution
Year: 2003 Degree: MBA Subject: International Marketing, Corporate Strategy, & eCommerce Institution: University of Illinois, Urbana-Champaign
Year: 2000 Degree: BBA Subject: General Business Administration, Agribusiness Institution: Mississippi State University

Work History

Years Employer Title Department Responsibilities
Years: 1998 to Present Employer: Undisclosed Title: President/Consultant Department: Responsibilities: He operates a private strategy consulting practice specializing in the food & agribusiness industries focusing on discovering and implementing process improvement and cost reduction systems, delivering new product development savings, and creating new marketing strategies as well as providing economic analyses for production agriculture systems.
Years: 2019 to 2020 Employer: GRANUM GROUP LLC Title: Export Trader Department: Responsibilities: Increased a container trading footprint utilizing existing supplier and buyer relationships. Project lead on greenfield transloading facility. He educated an inexperienced management on risks associated with container trading markets.
Years: 2018 to 2019 Employer: FREY P/S Title: Head of Trading Department: Responsibilities: He established the first Danish container trading desk utilizing existing supplier and buyer relationships. He trained and implemented execution functions to an inexperienced team. He educated stakeholders on the grain, oilseed, and co-product trading industry. He averaged 5,000 metric tons of trades within the first 3 months of trading. He analyzed container imbalance market data to enhance trading models.
Years: 2017 to 2018 Employer: FARMERS BUSINESS NETWORK, INC Title: Director, Crop Merchandising Department: Crop Marketing Division Responsibilities: He started a commodity merchandising desk for a venture capital-backed AgTech Startup in Silicon Valley focused on farmer production contracts and crop input programs. He created specialty crop marketing contracts designed to shorten the value chain between farmer and food company. He created and implemented accounting and risk management policies for the company. He built brand awareness and successful partnerships with competitors. He led seed licensing and procurement as in-house seed industry expert.
Years: 2015 to 2017 Employer: STARFUELS Title: Director Department: US Grains Division Responsibilities: He established the American grain brokerage desk of the largest ethanol brokerage firm in the USA. He brokered domestic and export cargoes of corn, soybeans, wheat, soybean meal, DDGS, etc. via truck, rail, barge, containers and bulk vessels covering North and South American markets in conjunction with the company’s European grain team. He was responsible for desk P&L, cost reduction, broker performance, and client counterparty risk. He interviewed, hired, and coached employees on the desk. He was the primary liaison with the C-suite team on development of the Grains Division.
Years: 2013 to 2015 Employer: PHOENIX GROUP Title: Trading Manager - U.S.A. Department: Global Agri Division Responsibilities: He was the Commercial Business Head for the U.S. origination arm of a multinational commodity trading firm.
Years: 2010 to 2013 Employer: TOYOTA TSUSHO AMERICA, INC Title: Manager Department: Grain & Oilseeds Section, Food & Agricultural Products Division Responsibilities: He was the primary North American commodity merchandiser for the sixth largest Japanese Trading House.
Years: 2010 to 2010 Employer: HONEY B FARMS, INC. Title: Contract Farmer Department: Responsibilities: He managed the farming operations for a 2,500-acre rice and soybean farm in the Mississippi Delta.
Years: 2008 to 2010 Employer: UNITED PARCEL SERVICE, INC. Title: Operations Management Specialist Department: Greenville Package Center Responsibilities: He coordinated the package center logistics operations for the Fortune 50 shipping company.
Years: 2004 to 2007 Employer: IDENTITY SEED & GRAIN COMPANY Title: Executive Vice-President Department: Responsibilities: He directed all business activities for a multi-million dollar non-GMO grain commodity (corn and soybean) exporting company, with accountability for all aspects of operations management including sales, marketing, R&D, merchandising, P&L, laboratory testing, quality control, new product development, production control, domestic and overseas intermodal shipping logistics/documentation, and regulatory affairs. He was responsible for maintaining and expanding customer base both domestically across the Midwest involving over a 100 suppliers and processors and internationally throughout Asia with major trading houses and food manufacturers. He negotiated complex contracts directly with producing, conditioning, trucking, forwarding, trading, and manufacturing entities.
Years: 1998 to 2001 Employer: MISSISSIPPI STATE UNIVERSITY Title: Research Assistant Department: Department of Agricultural Economics Responsibilities: Initially as a student and later as a graduate assistant, he performed research on new production systems utilizing field tests, significant grower interaction, and computer-based systems to promote innovative process improvements for agricultural production. He presented working papers on process improvements to industry personnel at national and international conferences.

International Experience

Years Country / Region Summary
Years: 2018 to 2019 Country / Region: Denmark Summary: Moved to Aarhus to establish a container grain trading company

Career Accomplishments

Associations / Societies
AMERICAN MARKETING ASSOCIATION, AMERICAN SEED TRADE ASSOCIATION, NATIONAL GRAIN & FEED ASSOCIATION, U.S. GRAINS COUNCIL, YOUNG PROFESSIONALS IN FOREIGN POLICY (FORMER MEMBER)
Publications and Patents Summary
Expert has 15 publications

Additional Experience

Expert Witness Experience
Supported expert witness team in cases involving Monsanto and John Deere determining crop loss economics.
Vendor Selection
Known for developing MidSouth, Midwest, and East Coast supplier bases and seed conditioning/processing facilities.
Marketing Experience
Often retained or asked to give an overview or trend analysis of food grade and/or specialty commodities pertaining to production, exports, and utilization.
Other Relevant Experience
Managed the M&;A teams for 3 agricultural companies pertaining to germplasm and hard assets both local and foreign.

Fields of Expertise

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