Expert Details

Expert in Online Advertising and Marketing, Advertising Technology, GDPR, ePrivacy Regulation, and Data Protection

Expert ID: 733873 Ireland

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Expert is a senior executive at an adtech company that focuses on European regulation, particularly the GDPR (General Data Protection Regulation, EU) and ePrivacy Regulation. He also focuses on industry responses to adblocking.

He is a member of the World Economic Forum Expert Network on Digital Media. He is the author of two books. The first influenced European policy on web regulation, and the second is on the reading list at Harvard and Stanford.

Expert is cited about online advertising in Wired, The Financial Times, Le Monde, NPR, Advertising Age, Motherboard, BBC, Sky News, El País, Heise, The Globe and Mail, and many others.

Expert has consulted on his above areas of expertise in one-on-one calls and group calls alike.


Year Degree Subject Institution
Year: 2010 Degree: PhD Subject: Internet Institution: University of Cambridge

Work History

Years Employer Title Department Responsibilities
Years: 2015 to Present Employer: Undisclosed Title: Head of Ecosystem Department: Responsibilities: Expert focuses on building industry response to the GDPR and the ePrivacy Regulation, and to adblocking.
Years: 2011 to 2014 Employer: The Irish Times Title: Chief Innovation Officer Department: Responsibilities: Expert built a multi-million-Euro big data R&D program. He also established an internal startup incubator to develop collaborations with startups and brands for advertising operations.
Years: 2007 to 2011 Employer: Institute of International & European Affairs Title: Senior Researcher Department: Research Responsibilities: Expert was responsible for tendering and leading cross-disciplinary teams for clients including the European Commission and Government. Output was the most cited source in the European Commission’s official impact assessment that decided against pursuing an EU-wide system of Internet censorship.

Career Accomplishments

Awards / Recognition
Member of the World Economic Forum's Expert Group on Digital Media
Publications and Patents Summary
His second book pertains to both the past and future of the Internet and is on the reading list at Harvard and Stanford. His writing has appeared in NATO Review, Fortune, Business Week, Business Insider, Contagious, and Ars Technica.

Additional Experience

Training / Seminars
Expert has designed and delivered webinars for various industry bodies, including the Advertising Research Foundation, International News Media Association, and Federation of International Magazine Publishers.

He is also a Lecturer at UCD Business School and Trainer for advertising agencies.
Other Relevant Experience
Expert has convened global stakeholder meetings on the future of online advertising, held in the boardroom of The Financial Times, at Mozilla, and at MEC Global.

Language Skills

Language Proficiency
English Fluent

Fields of Expertise

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