Request Expert

Consultant is an experienced marketing professional, keynote conference speaker, and trade publication columnist, whose energetic interactions with the health, cosmetic, and personal care marketplace have resulted in in-depth knowledge of this competitive marketplace. Constant monitoring of specific segments of the personal care industry include: fragrance (cologne and perfume), cosmetic industry, cosmetic products, color cosmetics (eye shadow, lipstick, make-up) hair care (shampoos, hair color, conditioners, styling products, hair appliances) oral hygiene, personal care product, shaving preparation, skin care products (including facial treatments, hand and body, bath care, sun care), toiletries, and beauty retailing.


Expert constantly monitors major companies such as Estee lauder, L’Oreal, Limited Brands, etc. Expert has keen insight into these companies' trends, business operations and products.

Primary and secondary research analysis for major pharmaceutical firms regarding: best practices, pharmaceutical and o-t-c attitudes and usage, and ailment treatment optionsLarge-scale analysis of the eight major retail channels for personal care productsOn-going analysis of major product categories in the cosmetics & toiletries industry for a syndicated report from a major market research firmProjectable consumer research on the use of various health care products, including O-T-C, prescription medicines, herbal remedies, and alternative products