Expert Details
Science, Technology, Media, Human Behavior, Strategy, Branding, and Content
ID: 735246
District of Columbia, USA
His background makes him particularly well suited to provide analysis and insights related to science, technology, and innovation across numerous domains. He has a BS and PhD in biology, followed by an NIH postdoc at NYU where he focused on the genomics of behavior and the brain, at the time a nascent field of study. Then, for three years he was the AAAS Science & Technology Fellow at the U.S. Defense Department's Center for Technology and National Security Policy, where in effect he acted as a futurist, helping to anticipate disruptions and innovations about five years out which would affect defense, intelligence, and diplomacy. This was followed by four years at Microsoft on a special innovation team focused on evangelizing the cutting-edge businesses and research the company was engaged in to influential audiences around the country.
Expert's writing has appeared in numerous academic journals, trade publications, newspapers, magazines, and books, and his work has received coverage from media outlets including CNN, BBC, NPR, Vanity Fair, TechCrunch, Fast Company, and Bloomberg. He is the co-editor of Bio-Inspired Innovation and National Security (2010).
Expert's firm gives internal presentations and leads group discussions about the why and how of innovation and transformation. His consultancy also frequently connects clients with a vast network of innovators, leaders, and experts in business, government, technology, and media. They also regularly audit client data, conduct original research, develop insightful analyses, and help clients plot strategic directions. Additionally, they design content strategy, create original content, and connect clients with specialists as needed.Examples of specific projects: As a consultant, Expert has...
-delivered a bespoke interactive keynote session at the marketing offsite of a global asset management firm;
-arranged a series of intimate gatherings of influencers for a medium-sized technology company in expansion mode;
-conducted an integrated qualitative and quantitative research study about a specific customer segment for a global tech startup organization;
-created a content strategy and designed and launched a newsletter for a small biotech-related advocacy group;
-redesigned the publishing operations of a 50-year-old advocacy organization during a leadership transition;
-ghostwrote a series of articles highlighting a global financial institution’s surprising uses of technology throughout their organization; and
-served as a trusted strategic advisor to the in-house brand studio of a political media company.
Education
| Year | Degree | Subject | Institution |
|---|---|---|---|
| Year: 2003 | Degree: Ph.D. | Subject: Biology | Institution: University of California - Irvine |
| Year: 1997 | Degree: B.S. | Subject: Biology | Institution: University of Rochester |
Work History
| Years | Employer | Title | Department |
|---|---|---|---|
| Years: 2016 to Present | Employer: Undisclosed | Title: Founding Partner | Department: |
Responsibilities:Expert's consulting firm is a boutique strategy and innovation consultancy headquartered in Washington, D.C., at the crossroads of global power and influence. Expert and his associates apply a multidisciplinary, rigorous methodology in order to design solutions to clients' toughest challenges and to unlock new opportunities for client organizations, particularly during critical periods of transformation. |
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| Years | Employer | Title | Department |
| Years: 2015 to 2016 | Employer: World Future Society | Title: VP of Content | Department: |
Responsibilities:The World Future Society is recognized as the largest, most influential, and longest-running community of futurists and future thinkers in the world. During a CEO transition, I drove a new organization-wide content strategy and served as top editor of its storied 50-year-old print magazine publication, "The Futurist," on an interim basis. |
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| Years | Employer | Title | Department |
| Years: 2014 to 2015 | Employer: Sub Rosa | Title: Senior Strategist | Department: |
Responsibilities:I led research, insights, and concepts for clients in science & technology, industrial, financial, automotive, and CPG sectors, with a focus on telling stories of a technical nature. My work included designing experiential marketing engagements in Brussels, Lagos, and Beijing. I also worked on pro bono projects for the White House and the The Climate Reality Project. |
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| Years | Employer | Title | Department |
| Years: 2013 to 2014 | Employer: Atlantic Media | Title: Head of Strategy and Insights | Department: Atlantic Media Strategies |
Responsibilities:I joined this creative consultancy (now known as Atlantic 57) in its infancy as the first leader of the team responsible for conducting research and analysis, developing data-driven insights, and envisioning content strategy for clients - mainly Fortune 100 corporations and major nonprofits and advocacy groups. |
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| Years | Employer | Title | Department |
| Years: 2009 to 2013 | Employer: Microsoft | Title: Director of Innovative Engagement | Department: Public Sector |
Responsibilities:In partnership with a newly appointed "divisional chief innovation officer," I drove the strategy and execution of novel experiential and content marketing efforts in order to transform perception of the brand in the public and civic sector. My work included launching one of the earliest examples of corporate branded journalism in 2011, "Publicyte." |
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Government Experience
| Years | Agency | Role | Description |
|---|---|---|---|
| Years: 2006 to 2009 | Agency: U.S. Dept. of Defense | Role: AAAS Science & Technology Fellow | Description: The Center for Technology and National Security Policy studies the implications of innovation on national security policy. I conducted strategic-level research and thought leadership about topics including: modeling counterinsurgency; climate change; renewable energy; pandemic disease. I am also the co-editor of "Bio-inspired Innovation and National Security." I created the Social Software and Security (S3) project and conducted strategic-level research and thought leadership about the consequences of social media platforms for the U.S. defense, intelligence, and diplomacy communities. |
International Experience
| Years | Country / Region | Summary |
|---|---|---|
| Years: 2014 to 2015 | Country / Region: Brussels, Dublin, Lagos, and Beijing | Summary: Expert was the lead strategist for GE's experiential "Garages" campaign for about a year. |
Fields of Expertise
technology innovation, strategic innovation, business innovation, national defense, Department of Defense, biological defense, international security, information technology, biotechnology, applied science, creative content development, brand repositioning, mergers and acquisitions, branding, business strategy, corporate strategic planning