Expert Details

Expert in Tobacco, Electronic Vaping Industry, Tobacco Alternatives, Convenience Retail Industry, Wholesaler Industry

Expert ID: 733445 Tennessee, USA

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Expert is a broadly experienced marketing and sales manager with significant credentials in the convenience store and tobacco business. His expertise includes innovative marketing initiatives, store management and operations, profit improvement, negotiating skills, effective new program and product rollouts, and building and maintaining productive vendor relationships.

Expert is known for industry leadership, communication skills, teambuilding and his ability to energize every organization he has managed.

Expert regularly consults with leading Wall Street buy-side analysts on tobacco issues, including e-cigarettes and modified risk tobacco products, as well as convenience store trends.

His expertise and research capabilities have been critical in a number of important court cases where he has served both a consultant and expert witness in tobacco, trademark and patent issues.


Year Degree Subject Institution
Year: 2016 Degree: MA Subject: Biblical Studies with Honors Institution: Biblical Theological Seminary, Hatfield, PA
Year: 2016 Degree: BS Subject: Biblical Studies Institution: Philadelphia College of Bible
Year: 2016 Degree: Some Credit Subject: Engineering Institution: Pennsylvania State University

Work History

Years Employer Title Department Responsibilities
Years: 2005 to Present Employer: Undisclosed Title: President Department: Responsibilities: Expert helps clients improve their competitive advantage and profitability through executable marketing solutions. His firm specializes in the convenience, wholesale and manufacturing channels. Other activities include industry speaking engagements, as well as writing for industry
publications and industry research projects.
Years: 1997 to 2005 Employer: SUNOCO, Inc. Title: National Category Manager Department: Responsibilities: Expert created and managed strategy and profitability for tobacco category for 1,100 convenience stores operating in 19 states. Annual revenues produced up to $395 million. Prior to this time, Expert was Area Operations Manager, where he managed up to 17 company-operated convenience stores with $71 million annual sales (1997-2000).
Years: 1996 to 1997 Employer: Mobil Oil, Inc. Title: Supervisor of Company Operations Department: Responsibilities: Expert managed a territory consisting of eight convenience and gas locations with $32 million annual revenues.
Years: 1994 to 1996 Employer: LG International / Peppermint Twist Title: Consultant / Owner Department: Responsibilities: Expert served as a Small Business Consultant to convenience stores and restaurant. He developed a 1950's-themed restaurant during this time.
Years: 1982 to 1994 Employer: Wawa Food Markets Title: Senior Supervisor Department: Responsibilities: Expert managed 22 company-operated convenience store locations with an excess of $50 million in annual sales.

Career Accomplishments

Professional Appointments
United States Smokeless Tobacco Advisory Board
Convenience Retailer Conference Advisory Council
Chairs Tobacco Subcommittee
RJ Reynolds Retail Advisory Board
Philip Morris Retail Advisory Board
Convenience Store Petroleum Retail Advisory Board
New York Association of Convenience Stores
Director “Children’s Miracle Network”

Fields of Expertise

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