Intellex Acquires Expert by Big Village

We're thrilled to announce that Intellex has acquired Expert by Big Village, effective March 22, 2024. This strategic move enhances our capabilities and strengthens our commitment to delivering exceptional solutions to our customers.

Stay tuned for more updates on how this acquisition will benefit our clients and experts.

For inquiries or more information, please contact us at info@intellex.com.

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Expert Details

Virtual Restaurants, Food Delivery, Dark Kitchens, Food Aggregators and Online Marketing

ID: 739174 Romania

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Expert has nearly 10 years of experience in the restaurant space, specifically within virtual restaurants and dark kitchens. In his most recent role, he founded and developed a chain of six virtual restaurants that worked as "delivery only" out of dark kitchens. Prior to that, he was the CEO/Founder of a company where he financed and developed a chain of four restaurants in the Brussels area.

He has a deep understanding of the KPIs relating to the restaurant business including the delivery market and its key success factors. He also is very versed in SME marketing/communication as well as IT (POS, self-ordering kiosks and business warehouses). He has a good understanding of the VC market from the founder point of view, having raised a 500K Seed and then attempted to raise 4m in a Round A for Employer.

Prior to that he was the Chief Operating Officer at GrandVision France (until May 2014), where he served as Board Director. Expert was responsible for more than 450 stores, 2000 employees and overseeing sales of 330m Euros. He also served as Business Development Manager at GrandVision (until September 2010), where he reported directly to the group CEO. In this role was responsible for the business integration of acquisitions and group strategy. He also worked for Kingfisher in a number of operations and strategy roles (UK, China, France).

He holds an Insead MBA, a postgraduate from Templeton College (Oxford) and an undergraduate business school degree in France.

Education

Year Degree Subject Institution
Year: 2006 Degree: MBA Subject: Business Institution: INSEAD
Year: 2001 Degree: Post Graduate Subject: Management Studies Institution: Templeton College (Oxford)
Year: 1999 Degree: Master 2 Subject: Business Institution: Noema Bussiness School

Work History

Years Employer Title Department
Years: 2019 to Present Employer: Undisclosed Title: CEO/Founder Department: Executive
Responsibilities:
Founded and developed a chain of 6 virtual restaurants trading on the "Delivery Only" business out of Dark Kitchens. Reached sales of 1m in the Brussels region through partners such as Deliveroo and UberEats. Drove sales through online marketing and merchandising activities.
Years Employer Title Department
Years: 2014 to Present Employer: Undisclosed Title: CEO/Founder Department: Execuitve
Responsibilities:
Founded, financed, and developed a chain of 4 restaurants in the Brussels area. Managed pre-covid sales of 3m and a team of 50 including support functions (marketing, finance and IT). Drove menu pricing and purchasing activities. Managed the relationship with all partners (suppliers, banks, aggregators, government and accountants).
Years Employer Title Department
Years: 2012 to 2014 Employer: Grand Vision N.V. Title: COO France Department: Executive
Responsibilities:
Board Director. Ran all operations and teams for 750 stores and sales in excess of 300m France/Belgium/Luxembourg.
Years Employer Title Department
Years: 2010 to 2012 Employer: Grand Vision N.V. Title: Operations Director Department:
Responsibilities:
Ran all own store operations for the General d'Optique Brand in France. 300 Stores.
Years Employer Title Department
Years: 2008 to 2010 Employer: Grand Vision Title: Strategy Manager Department: Executive
Responsibilities:
Reported into group CEO ran different M&A projects.
Years Employer Title Department
Years: 1999 to 2005 Employer: Kingfisher PLC Title: Operations and Strategy Department:
Responsibilities:
Various Strategy and Operation roles within the group both at Head Office and then in China and France.

International Experience

Years Country / Region Summary
Years: 2001 to 2003 Country / Region: China Summary: B&Q China. Shanghai
Years: 1999 to 2001 Country / Region: UK Summary: Kingfisher PLC
Years: 2008 to 2014 Country / Region: France Summary: Grand Vision N.V.
Years: 2014 to 2023 Country / Region: Belgium Summary: Dam Sum/Employer

Additional Experience

Vendor Selection
Lightspeed, Deliveroo, Deliverect, Worldline, Sodexo, Edenred, UberEats

Language Skills

Language Proficiency
English Native
French Native
Mandarin Chinese Advanced
German Advanced
Romanian Advanced

Fields of Expertise

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Dev Tool:

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