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Importing and Exporting of Food; Food Ingredients and Beverages; and Market Research and Planning
Expert helps client companies select target markets, determine which distribution channel to use to reach them, and set up that channel. For example, it was decided that a Brazilian producer of honey could sell retail packages to consumers on the…
HACCP, LACF, Low Acid Aseptic, Process Controls, Process Improvement, System Design, Value Added, Resource Allocation
Expert is a consultant to the Food Manufacturing and Process Industry utilizing excellent interpersonal skills and an aggressive hands on approach. He has successfully liaised with clients and staff, identifying and correcting for food and ingredient manufacturing issues proactively as…
Sales & Marketing Strategy Food Service: CPG Industry, Product Development, Behavior-Based Marketing
Consumer Insights/Behavior: As Customer Marketing Manager at Valassis, Expert used multiple data sources (IRI syndicated data, ACNielsen Homescan, Spectra, Scarborough, Mediamark Research (MRI), and Prizm NE) to develop integrated promotional programs for major CPG manufacturers including, but not limited to…
Marketing, Advertising and Marketing Customs and Practices: Deceptive Marketing; Retail, Unfair Business Practices; Deceptive Advertising; Unfair Advertising; Unfair Competition; and IP and Trademarks
Expert is a Senior Marketing, Business and Advertising expert, since 2002. Marketing, and Advertising problem solver, since 1971; Business Strategies; he has been a Marketing Consultant, Expert Witness, and Senior Lecturer/Presenter for over two decades. He is deposition-tested and has…
Identity and Image (Corporate Identity and Public Image) and Motivation
MTV, Hollywood's David Foster and Brian Wilson, Taiwan Trade, 300th Anniversary of the founding of St Petersburg, Russia, RosAtom, plasma waste management, bio-remediation fertilizers and carbon fiber production in the EEU, Expert has successfully designed and redesigned organizational entities domestically…
Baby Diapers, Non-Woven, Absorbent Products, Films, Wipes, and Consumer Tissue & Towel
Has extensive experience in the development and evaluation of absorbent materials of all types for the management of all types of human exudates. This includes cellulose absorbent cores, superabsorbent materials, foams, fibers and non-woven absorbent materials. Has commercialized over a…
Food Process, Product and Packaging Development for Food Industry
As a qualified Chef, who has completed a full apprenticeship as well as extensive experience in the hospitality industry, Expert has well-honed cooking skills in many styles of cooking. He has experience in pastry and yeast making from small to…
Distribution, Retailing, International, Mergers, Consumer Products, Especially Consumer Electronics
Expert's consulting practice focuses on helping clients bring products to market and most require extensive brand planning. In addition, he taught a course in Brand and Product Management in the graduate school of business at Loyola Marymount University and taught…
Food Science and Technology, With Emphasis on Meat and Dairy Products
Food safety has been a major consideration in Expert’s career, and as part of this, he has had particular interest in C. botulinum. He carried out fundamental research on the mode of action of the preservative sodium nitrite on this…
Health Conditions for International Trade in Fisheries Products, Food Safety, and EU Fisheries
Expert has worked in the Instituto Nacional de Pesca of Ecuador, developing industry codes of practice for processing and handling of farmed and wild-caught shrimp and shrimp products. Assisted with the design and implementation of export certification activities of $450…