Put quality and quantity in the ring with one another. When it comes to gathering expert insights, quality beats quantity—every time. It may appear logical to conduct numerous interviews with similar experts, but there’s power in focusing on a small set of interviews with highly knowledgeable subject matter experts. Let’s break it down.
Depth of Expertise
Through hands-on experience, extensive research, and continuous learning, subject matter experts understand their fields deeply. By engaging with these experts, you tap into a wealth of specialized knowledge beyond the surface level. Expert insights provide nuanced perspectives and detailed explanations, giving you a comprehensive understanding of the subject matter at hand. They’ve spent their careers harnessing this knowledge; it’s your advantage to tap into it!
The Roundtable Perspective
Experts with similar backgrounds may share certain viewpoints, so it’s crucial to consider varied perspectives. A small set of interviews allows you to select experts from different areas within the field or with unique perspectives on the topic. This variety enriches your research by providing contrasting viewpoints, highlighting potential blind spots, and revealing new insights you might have otherwise overlooked.
Efficient Use of Resources
Conducting numerous interviews can be time-consuming and resource-intensive. By narrowing your focus to a small set of interviews, you optimize and ensure each conversation is meaningful and impactful. You can allocate more time and attention to each expert discussion, delving deeper into specific areas of interest and engaging in more meaningful exchanges.
Elimination of Redundancy
Interviewing experts with similar backgrounds often leads to repetitive insights— and diminishing returns for your organization. Ouch. By carefully selecting a diverse group of highly knowledgeable subject matter experts, you maximize fresh perspectives.
Streamlined Analysis
Avoid saturation! A small, manageable set of interviews simplifies your analysis process, enabling you to extract key findings and trends with greater ease. This way, you focus on the most relevant and valuable insights, saving time and effort.
Building Relationships
Concentrating on a small set of interviews means deeper connections, and don’t we all need more of those? These relationships can extend beyond your project, providing avenues for ongoing collaboration, mentorship, and further exploration of the work at hand. Building strong ties with highly knowledgeable experts can open doors to future opportunities and partnerships for your business.
Expert Quality Over Quantity
Here at Expert by Big Village, we’re quality over quantity. We only accept the best of the best into our community of experts. Under our rigorous screening process, all experts are highly vetted and peer-recommended. A quote from one of our clients:
“It’s amazing what I picked up from two phone calls. I would have spent 1 to 2 weeks uncovering that kind of detail on my own. The experts gave me the confirmation I needed to counsel my customers. They were very impressed with my fast response time!”
We’ve assembled a Village of thinkers, makers and doers from a wide range of disciplines to solve unsolvable challenges. Because we believe that unexpected levels of collaboration lead to solutions with unexpected thoughtfulness. We’re The Expert Difference. We’re Expert by Big Village. Bring us your challenge, and we’ll bring you the solution.
We look forward to working with you!
Contact Director Lindsey Lombardo at lindsey.lombardo@big-village.com, Zaq Baker at Zachary.baker@big-village.com or Abby Peterson at abby.peterson@big-village.com.