Expert Details
Market Intelligence
ID: 733830
Australia
Experts' research company provides thorough reviews and analysis of competitors' future direction, strategies, and their capabilities. She is able to customize competitor analysis reports for strategy review or even war gaming. Her market size analysis for new markets especially international markets and market opportunity analysis for business expansion.
Market sector research: Mental health online community care in Australia
Client: Small - medium business
Market sector research: Expanded market opportunities for a commercialized DNA technique developed by researchers at Adelaide University.
Client: Tech & innovation accelerator
Market sector research: Australian start-up with patented intelligent security system
Client: Australian based start-up developing an IT product for crime prevention.
Competitor intelligence: Innovation in large Australian consulting firms
Client: US based market research firm
Competitor intelligence: Production capacity of a new Australian manufacturing site
Client: UK based business risk consulting firm, on behalf of international manufacturer
Competitor analysis: Know your competitor
Client: Various Australian ASX listed companies and subsidiaries of global companies
Due diligence & risk: International transactions
For various international transactions, extensive research on Australian executives and companies for due diligence purposes and regulatory compliance with bribery legislation.
Client: UK based business risk advisors
Education
| Year | Degree | Subject | Institution |
|---|---|---|---|
| Year: 2003 | Degree: Master of Business (Information Technology) | Subject: Information Services | Institution: RMIT University |
| Year: 1985 | Degree: Bachelor of Commerce | Subject: Economics | Institution: University of Melbourne |
Work History
| Years | Employer | Title | Department |
|---|---|---|---|
| Years: 2006 to Present | Employer: Undisclosed | Title: Principal Market Intelligence Researcher | Department: |
Responsibilities:Founder, lead market intelligence & investigative researcher.Expert market intelligence researcher working with: start-ups to attract funding and customers SMEs and big name brands in medical devices, energy, healthcare, manufacturing and consulting companies eyeing their competitive business environment to seize opportunities lawyers and corporate investigators in protecting IP, managing reputation and detecting fraud. Projects include: Competitor analysis: For clients in medical devices, energy and medical nutrition I have provided detailed insights of industry competitors focusing on their plans and strategies, capabilities, industry assumptions and management drivers. Market intelligence: Expanded market opportunities for a commercialized DNA technique developed by researchers at Adelaide University. Due diligence investigations for international transactions including investigative research on Australian executives prior to $400M acquisition of Australian companies by foreign private equity firm. |
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| Years | Employer | Title | Department |
| Years: 2002 to 2013 | Employer: Hunt & Hunt Lawyers | Title: Information Services Manager | Department: |
Responsibilities:Knowledge managerMarketing adviser Proposal writer Achievements include writing winning business proposals for over $20M of legal services work. |
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| Years | Employer | Title | Department |
| Years: 1999 to 2001 | Employer: Ward & Partners Lawyers | Title: Information Services Manager | Department: |
Responsibilities:Knowledge managerMarketing adviser Proposal writer Achievements include research and strategy to win Motor Accident Commission legal work and retention of employment of over 15 lawyers. |
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| Years | Employer | Title | Department |
| Years: 1998 to 1999 | Employer: Department of Industry & Trade, South Australia | Title: Project Officer | Department: |
Responsibilities:Market intelligence |
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| Years | Employer | Title | Department |
| Years: 1997 to 1998 | Employer: Goldman Sachs | Title: Researcher | Department: |
Responsibilities:Industry researchCompany research |
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| Years | Employer | Title | Department |
| Years: 1993 to 1997 | Employer: Ward & Partners Lawyers | Title: Librarian | Department: |
Responsibilities:Legal research |
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| Years | Employer | Title | Department |
| Years: 1986 to 1991 | Employer: Toyota Motor Corporation Australia | Title: Local Content Analyst, Forecaster, Expediter | Department: (Undisclosed) |
Responsibilities:Local Content AnalysisCost Analysis & forecasting Expeditor |
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International Experience
| Years | Country / Region | Summary |
|---|---|---|
| Years: 2006 to Present | Country / Region: Australia | Summary: Market intelligence and due diligence research projects specializing in Australian market, working with international clients based in UK, US and NZ. |
| Years: 1997 to 1998 | Country / Region: UK & Germany | Summary: London based researcher for Goldman Sachs working on corporate & industry research for global teams. |
Career Accomplishments
| Associations / Societies |
|---|
| Association of Independent Information Professionals, Member, 2006 - |
| Professional Appointments |
|---|
| Association of Independent Information Professionals: Blog editor AIIP Conference committee | Workshops & tips sessions co-coordinator Co-Chair, Local Groups Facilitator, AIIP Asia Pacific local group Editor, AIIP Connections |
| Awards / Recognition |
|---|
| Joy Grant-Williams Award Awarded by The Penguin Club of Australia (South Australia) for outstanding member of the year. Public speaking group. Pam Wegmann International Award Awarded by the Association of Independent Information Professionals AIIP Connections Writer’s Award Awarded by the Association of Independent Information Professionals for best original article published in AIIP Connections. Myra T. Grenier Award Awarded by the Association of Independent Information Professionals. FUMSI (Find, Use, Manage, Share Information) Citation Awarded the FUMSI Citation by freepint.com for writing the most useful article as voted by the readership of over 80,000 subscribers to freepint.com. RMIT University, Master of Business (IT) Award for Excellence Awarded for the most outstanding minor thesis for her thesis on applying knowledge management in law firm alliances. |
| Publications and Patents Summary |
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| Award winning writer. Have written 15 published articles. Examples available upon request. |
Additional Experience
| Training / Seminars |
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| Regularly speaks to audiences in the US and Australia of innovators, corporate advisors, business mentors, MBA students and information professionals. |
| Marketing Experience |
|---|
| Wrote winning business proposals for over $20M of legal services work. |