Expert Details
Strategy and Creative Innovation: Global Payments and Financial Services
ID: 724479
California, USA
Expert has led over 100 focus groups with consumers for a variety of financial services products such as credit cards and mortgage loans. Additionally, he has designed, managed, and analyzed a dozen surveys of 1,000+ face to face and telephone participants. Expert can analyze the information and draw out the insight and strategic relevance of the findings.
Expert has implemented business unit strategies around designing detailed value propositions, working with advertising agencies and product development groups to implement products and advertising, media planning, and managing marketing roll-out.
Expert has led a number of acquisition targeting and target due diligence assignments for top financial institutions. He is an expert in identifying target synergies, valuation, strategic option design, and maximum downside risk exposure determination.
Expert has designed advanced organization structures. Specifically, he has transitioned traditional product focused organizations to customer segment management matrixed organizations. Additionally, Expert has defined detailed job descriptions and success measures.
Expert has conducted detailed operational risk and market risk assessments for top tier financial institutions and implemented Enterprise Risk Management approaches. He is an expert at modeling gross risk and residual risk for key exposure areas.
Expert has been the acting CEO for two ongoing internet startups, one in the web analytics space, and the other in the online music space. Expert is an expert in understanding website traffic, return on marketing investment, and consumer behavior.
Expert has conducted operational and risk analysis of the full range of channels including: retail, wholesale, correspondent, internet, and call center for major financial institutions for a variety of products.
Expert has conducted process diagnostics and designed processes to align with new business strategies and brand positioning for top financial institutions in the U.S. and Asia. Additionally, Expert has designed internal controls to mitigate operational risk.
Expert has led branding and strategy projects for ING Life Insurance. He has done work on global and local country brands, strategy, and sales channel.
Expert has extensive experience in CRM strategy and systems and designed the CRM strategy for Countrywide for identifying and maximizing revenue opportunities. Additionally, Expert led the vendor selection which screened CRM solutions from Oracle and Seibel.
Expert's work currently consists of mapping markets. He also frequently designs and executes strategy.
Expert builds unique fact bases. Additionally, he conducts strategic analyses on market and internal data that can identify segments, size, and growth. He conducts strategic analyses on competitive intensity. He also keenly understands value chain analysis, brand aspiration methodology, and tactical strategy design. He utilizes these assets to create an effective competitive strategy and build business case and financial model. Expert is unique as a published author. He possesses an expert understanding of strategy design methodologies. He has over 15 years' experience in practical application at both banks and global payments companies. He is capable of designing and implementing Enterprise Risk Management programs at a large Fortune 500 companies.
Background:
Expert has improved card and financial services competitiveness at top-tier strategic management consulting firms for leading bank executives in both the U.S. and Asia. He designed Employer’s global cross-border eCommerce strategy and subsequently joined Employer to implement strategy worldwide. He has executed strategic initiatives, including:
> digital wallet
> V.me
> Employer Checkout
> digital goods and gaming
> merchant payment
> fraud and security
His expertise and methodology includes:
Strategy Design: Business Unit Strategy | Market Segmentation and Sizing | Market Entry
Strategy Implementation: Capabilities & Enablers | Process | Organization |Technology | Metrics
Tactical Strategy: Customer Research | Branding | Product Design | Implementation
Process/Cost Improvement: Business Process Reengineering | Strategic Sourcing
Risk: Enterprise Risk Management | Credit Risk Mgt
Expertise Domains/Other:
Product Management | Employer | Stripe | Braintree | PayPal | Facebook | Messenger | Google Wallet | Adyen | Square | Global Collect | Ingenico | PAY.ON | MasterCard | Stripe Atlas | Stripe Connect | Stripe PayOuts | Contextual Commerce | Apple Pay | Bitcoin | Cross Border eCommerce | Amex | Amazon Payments | Wells Fargo | Bank of America | Gateway | Fraud | 3D Secure
Capital One / GreenPoint Mortgage / North Fork Bank: Conducted detailed analysis of product profitability for mortgage and home equity products. Developed highly accurate detailed scenario models showing maximum downside loss exposure due to current melt-down of the mortgage sector. Developed loss models showing the impact of declining collateral value on recoveries and profitability of the mortgage and home equity business. Determined hidden portfolio, operational, and market risk and built financial models for the mortgage & home equity division. Analyzed pricing and demonstrated that risk may not have been priced into all deals and that reserves based on past performance may not be adequate to cover future losses, going into a down market.
For one of the fastest growing banks in the U.S.: Analyzed profitability of the mortgage and home equity business and determined reserve approach was inadequate to handle a declining market scenario. Implemented Enterprise Risk Management methodology at the bank and built an ERM organization. Wells Fargo Bank: Conducted detailed review of risk management, operations, and internal controls for Home Equity product loan originations for the Consumer Credit Group in Wholesale, Correspondent, Retail, and Direct to Consumer internet channels. Countrywide Home Loans, Wholesale Lending Division: Developed strategy for organically growing mortgage and home equity revenue from existing set of customers, for the prime and subprime business units. Top 5 bank: Leverage bank data and custom FICO segmented credit bureau and association information for home equity loans, cash-out refinance, and credit cards to measure cannibalization. Developed strategy opportunity assessment for debit cards, auto finance, student loans, and private label banking. Top 3 credit card issuer: Designed and implemented (built, negotiated with merchants, coordinated materials and contracts, launch, etc.) reward program for credit cardholders which offered benefits at: restaurants, luxury hotels, airlines, travel agencies, jewelry stores, department stores, shopping malls, other retail, spas, etc. Cardholders received discounts and complimentary VIP benefits. Developed lifestage/lifestyle credit card and consumer financial services strategy and implemented customer segment specific products. Sold integrated financial services through the credit card as the core hub product. Built and launched new credit cards into the market. Evaluated Employer, Mastercard, and Amex value proposition. Selected card brand. Improved credit card operations, call center, marketing, sales channel, risk management, and systems to enable launch of new products.
Education
| Year | Degree | Subject | Institution |
|---|---|---|---|
| Year: 1993 | Degree: MBA | Subject: Finance | Institution: UCLA Anderson Graduate School of Management |
| Year: 1988 | Degree: BS | Subject: Computer Science | Institution: Columbia University Sch. of Engineering & Applied Science |
Work History
| Years | Employer | Title | Department |
|---|---|---|---|
| Years: 2014 to Present | Employer: Undisclosed | Title: Director | Department: Solution Management (Two Platforms) |
Responsibilities:Expert has conducted competitor pricing studies for fraud, gateway, and 3DS authenticated transactions. He has also structured solution portfolios for the design and implementation of metrics for performance monitoring, reporting and optimization of these two platforms' 15 core products, which include payment processing, fraud and security, value-added other products, and professional services. Major responsibilities also include alternative payments strategy and merchant research advisory services. In this capacity he sized the global Alternative Payments market and designed competitive strategy for the merchant solutions division. |
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| Years | Employer | Title | Department |
| Years: 2002 to Present | Employer: Undisclosed | Title: CEO | Department: Executive Management |
Responsibilities:Expert is the CEO of Strategist Network LLC. He leads business strategy, risk management, and operations projects for top banks and insurance companies in the U.S. and Asia. Topics include management consulting, and major clients included Wells Fargo Bank and PriceWaterhouse. He led Enterprise Risk Management assessment of loan operation centers nationwide. He also enacted major global credit card strategy design and acquisition for Bank of China. Another major client was Capital One. |
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| Years | Employer | Title | Department |
| Years: 2011 to 2014 | Employer: Visa | Title: Director | Department: Product Strategy and Innovation: Two Platforms |
Responsibilities:Expert designed entity strategy and business case, among a number of other aspects, of a game payments strategy system for the U.S. and Europe. Other major responsibilities included global eCommerce strategy design initiatives, as well as a digital wallet initiative. |
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| Years | Employer | Title | Department |
| Years: 2008 to 2011 | Employer: Visa | Title: Global Lead | Department: International eCommerce Payments and Logistics |
Responsibilities:Expert designed the business strategy for Global Cross-Border eCommerce. He implemented and negotiated strategic partnerships, as well as launched consumer cross-border logistics for 11 nations. He enabled top U.S. online retailers to expand their online channel by selling directly through international eCommere enablement partnerships the world over. Digital assets and strategic partnerships played a key role. Territory scope included Australia, Japan, South Korea, China, UK, Russia, Canada, Brazil, Mexico, India, and UAE. Other major responsibilities included a market share tracking study. |
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| Years | Employer | Title | Department |
| Years: 2001 to 2002 | Employer: Monitor Group | Title: Principal | Department: |
Responsibilities:Sell and deliver bank strategy design projects. |
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| Years | Employer | Title | Department |
| Years: 1995 to 2001 | Employer: A.T. Kearney | Title: Manager | Department: Financial Institutions Group |
Responsibilities:Sell and deliver bank strategy design projects. |
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| Years | Employer | Title | Department |
| Years: 1988 to 1995 | Employer: IBM | Title: Consultant | Department: IBM Consulting Group |
Responsibilities:Deliver process reengineering projects for Merrill Lynch.Started as a software engineer in the Artificial Intelligence Division. |
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International Experience
| Years | Country / Region | Summary |
|---|---|---|
| Years: 1995 to 2002 | Country / Region: Greater China | Summary: Management consulting to top banks and insurance companies in Greater China (China, Hong Kong, Taiwan). |
| Years: 2002 to 2005 | Country / Region: Malaysia, Singapore, Thailand | Summary: Management consulting to top banks and insurance companies. |
Additional Experience
| Training / Seminars |
|---|
| Developed and delivers "CEO and Top Management's Strategy Development Training Course." Developed and delivers training in Core Management Consulting Skills. |
| Vendor Selection |
|---|
| He has strong experience in sourcing and locating vendors & suppliers in the financial services sector. |
| Marketing Experience |
|---|
| Expert is CEO of a strategic management consulting firm for financial institutions. Expert has 14 years of management consulting experience. Expert is considered a leading expert in the U.S. on Alt-A mortgage loans, wholesale mortgage lending, and held-for sale mortgage loan originations for the secondary market and repurchase management. In addition, Expert is an expert on the credit card sector. Expert has served many of the top financial institutions and leading companies on strategic issues, including: Wells Fargo Bank, Bank of America, Countrywide, Capital One, Hyundai Capital, ING, First National Bank of Arizona, Bank of China, Chinatrust Commercial Bank, Development Bank of Singapore (DBS), Cisco, internet companies, and hedge funds. |
| Other Relevant Experience |
|---|
| Expert's key skills include strategy, management consulting, strategic partnerships, eCommerce, financial modeling, payments and others. |
Language Skills
| Language | Proficiency |
|---|---|
| Chinese (Mandarin) | He is conversant in Chinese Mandarin. |
Fields of Expertise
corporate strategic planning, gap analysis, market assessment, market forecasting, market positioning, marketing brand management, strategic market planning, financial modeling, competitive intelligence, Asia-Pacific market, customer segmentation, auto loan, consumer demographics, consumer survey, credit card, federal student loan, home equity line of credit, home equity loan, loan underwriting, loan valuation, mortgage, mortgage fraud, mortgage lending, mortgage loan, new product market survey, secured loan, marketing communications, new product design, merger, organization redesigning, risk characterization, risk management, Internet commerce, distribution channel, business process re-engineering, business re-engineering, process assessment, redesign process, insurance, business intelligence, strategy, strategy formulation, strategy development, ecommerce, promissory note, wholesale, wholesale trade, automotive financing, operational risk, internal controls, mortgage servicing, bank mortgage, financial forecasting, financial service, brand valuation, business analysis, enterprise risk management, strategic management, hedging, indirect auto loan, direct auto loan, loan, student financial aid, point of service, credit card terminal, electronic verification system, retail banking, banking, mortgage insurance, Financial Industry Regulatory Authority, business process management, false advertising, customer satisfaction, market development, e-business process engineering, business development, business startup, retailing, entrepreneurship, business strategy, business operations, Internet marketing, Internet advertising, marketing mix, consumer purchasing behavior, promotion, Chinese marketing, finance, advertising, mass customization, World Wide Web application, market trend, market potential, business management, World Wide Web software, organizational development, joint venture, consumer product marketing, process planning, international marketing, product development cycle time, technology innovation, technology evaluation, optimization, business system design, strategic planning, Internet, market research, marketing, computer system, computer, strategic research planning, project management, process optimization