Intellex Acquires Expert by Big Village

We're thrilled to announce that Intellex has acquired Expert by Big Village, effective March 22, 2024. This strategic move enhances our capabilities and strengthens our commitment to delivering exceptional solutions to our customers.

Stay tuned for more updates on how this acquisition will benefit our clients and experts.

For inquiries or more information, please contact us at info@intellex.com.

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Expert Details

Marketing

ID: 108370 Florida, USA

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MARKETING; HEALTH CARE MARKETING; CONSUMER PRODUCT MARKETING. Expert has over 20 years of experience as a consultant and professor in the field of marketing. He has conducted market studies to develop and market health care systems, products, and services. He has expertise in consumer goods marketing for all tangible products from new product development to product redesign, as well as service marketing to industrial and ultimate consumers. Expert has also marketed tangible goods for industrial markets.

MARKET RESEARCH. Expert has conducted market research and published in areas such as marketing strategies, health care marketing, the consumer selection process, advertising, the effect of model attractiveness on sales response, and strategic planning.


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Education

Year Degree Subject Institution
Year: 1974 Degree: PhD Subject: Marketing Institution: Arizona State University
Year: 1970 Degree: MBA Subject: Finance Institution: University of Denver
Year: 1969 Degree: BSBA Subject: Marketing Institution: University of Denver

Work History

Years Employer Title Department
Years: 1986 to Present Employer: Undisclosed Title: Professor of Marketing Department:
Responsibilities:
Available upon request.
Years Employer Title Department
Years: 1978 to 1986 Employer: University of Texas, Arlington Title: Professor and Associate Dean Department:
Responsibilities:
Available upon request.
Years Employer Title Department
Years: 1976 to 1978 Employer: University of Mississippi Title: Assistant Professor Department:
Responsibilities:
Available upon request.

Career Accomplishments

Associations / Societies
Expert is an active member of the American Marketing Association, the Southern Marketing Association, and the Southwestern Marketing Association, and has served in various capacities with each organization.
Awards / Recognition
Expert has been named the top marketing instructor in the MBA program at the current University where he works six times and has been named the top professor at University of Texas at Arlington.
Publications and Patents Summary
Expert is the author of a marketing book as well as over 40 publications in journals.

Fields of Expertise

consumer product marketing, health care marketing, marketing, market research, medical equipment marketing, service marketing, strategic market planning, consumer marketing, medical marketing, market positioning, Internet marketing, Internet advertising, marketing mix, marketing brand management, distribution channel, promotion, consumer survey, consumer demographics, direct mail, advertising, Internet commerce, mass customization, new consumer product development, consumer focus group, time-to-market, consumer product label, medical device premarket approval, consumer choice prediction, strategic quality planning, consumer product design, new product development, strategic planning, Internet, health, strategic research planning, planning, future studies

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