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Strategy, Operations, Productivity & Industry Practices, Procurement, Logistics, Private Label
Expert has performed a wide range of assignments in the areas of strategic planning, marketing, logistics, retailing, operations, pricing, organization, productivity improvement, data processing and research. Clients have included manufacturers, retailers, wholesalers, distributors and trade associations in the United States,…
Market Research, Competitive Intelligence, Telecommunications, E-Commerce, Health Care, etc.
Expert is currently involved with assisting corporations.with finding new market opportunities. He also is involved with developing market research studies in areas of health care and telecommunications. He has conducted benchmarking studies for a wide variety of businesses. He has…
Polyurethane Foam Formulations/Processes,Automotive Acoustical Parts,Fibers/Plastic Recycling
Expert has leveraged his graduate/post-graduate academic training in organic chemistry and his doctoral dissertation work with organo-metallic compounds to an in-depth knowledge of, and expertise in: -chemical intermediates -fine chemicals -fine chemical intermediates -polyurethanes He has specifically applied this theoretical…
Importing and Exporting of Food; Food Ingredients and Beverages; and Market Research and Planning
Expert helps client companies select target markets, determine which distribution channel to use to reach them, and set up that channel. For example, it was decided that a Brazilian producer of honey could sell retail packages to consumers on the…
Advertising, Branding, Trademarks, Publicity Rights, Media, and Advertising Industry Customs and Practice
Expert is one of America’s most respected marketing-communication professionals. His consulting firm provides advice and counsel to advertisers and advertising agencies both in the U.S. and abroad engaged in marketing consumer goods and services. In addition, he has been retained…
Intellectual Property: Trademark, Trade Dress, Copyright, Licensing, Brand Identity, Package Design
Serving over 50 cases and testifying at multiple depositions, arbitration, and trials, Expert is an accomplished expert witness on all trademark, trade dress, copyright, and brand infringement issues. As the Managing Partner of one of the brand identity industry's most…
Sales & Marketing Strategy Food Service: CPG Industry, Product Development, Behavior-Based Marketing
Consumer Insights/Behavior: As Customer Marketing Manager at Valassis, Expert used multiple data sources (IRI syndicated data, ACNielsen Homescan, Spectra, Scarborough, Mediamark Research (MRI), and Prizm NE) to develop integrated promotional programs for major CPG manufacturers including, but not limited to…
Fashion Industry, Organizational Culture, Leadership, Marketing, Multicultural Marketing, Branding
Expert is the author of a full-length book on clothing design and the culture and organization of the fashion industry. As a Professor, she conducts research on organizational structure, culture, leadership and the creative process of design and marketing within…
Economic and Financial Analysis, Business Valuation, Economic Damages
Ph.D. and M.B.A. in finance University of Chicago Graduate School of Business. Developed Doctoral research advanced the work of three economics Nobel Laureates. Taught corporate finance in leading graduate business schools. Manager of economic analysis for the largest Federal Contract…
Marketing, Advertising and Marketing Customs and Practices: Deceptive Marketing; Retail, Unfair Business Practices; Deceptive Advertising; Unfair Advertising; Unfair Competition; and IP and Trademarks
Expert is a Senior Marketing, Business and Advertising expert, since 2002. Marketing, and Advertising problem solver, since 1971; Business Strategies; he has been a Marketing Consultant, Expert Witness, and Senior Lecturer/Presenter for over two decades. He is deposition-tested and has…