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Expert in Branding, Strategic Marketing, Trademark Infringement, Advertising, Turnaround, Startup, Venture
Expert is author of "The Revenge of Brand X" and has been called "the best branding expert on the planet", reviewed by and contributing to almost every major TV network, including FOX, NBC, ABC, CNBC and publication, including the Washington…
Expert in Marketing, Consumer Behavior and Psychology, Branding, Trademark Infringement, Intellectual Property
He is a Ph. D.-trained researcher who has published extensively in the areas of advertising and promotions effectiveness, marketing communications, and advertising deception, and is considered a leading authority in these areas. He has also conducted numerous marketing research studies…
Expert in Brand Extension Licensing
Expert is an acknowledged expert in brand extension and conventional licensing. She is currently of an independent consultancy specializing in strategic brand licensing. She is also EVP, where she consults on both corporate brand and entertainment licensing strategies. She is…
Expert in Cosmetics & Fragrance Marketing, Product & Brand Development, Advertising, Distribution & Licensing
For over 30 years, Expert has been in the Cosmetic and Fragrance Industry in the areas of Training, Product Development, Sales and Marketing for 3 major companies - Elizabeth Arden, Lancome and Tiffany. She then established her Global Consultancy specializing…
Expert in New Product Conception and Innovation, Industrial Design, Brand Strategies, Hand Tools, housewares,
Expert has turned major corporations around through organic growth with consumer product design and innovation. At Black & Decker he grew new product sales From $430M in 1984 to $850M in 1990. His product designs at The Stanley Works grew…
Expert in Intellectual Property: Trademark, Trade Dress, Copyright, Licencing, Brand Identity, Package Design
Serving more than 50 cases and testifying at multiple depositions, arbitration and trials, Expert is an accomplished expert witness on all trade mark, trade dress, copyright and brand infringement issues. As the Managing Partner one of the brand identity industry's…
Expert in Pro Photography, Stock Photography, Copyright Infringement, Right of Publicity, Digital Analysis
Expert is a professional photographer, educator, publisher, forensic analyst and consultant. He has over 20 years of experience. He is a past National President of the Advertising Photographers of America (APA), the leading trade association in the commercial photography industry.…
Expert in Intellectual Property Damages, Publicity Rights, Defamation, Social Media, Internet
Expert is a founding principal of an intellectual property consulting firm specializing in developing IP strategies, IP valuation and monetization of IP as well as providing expert testimony related to IP damages and licensing customs and practices. Expert has been…
Expert in Technology, Social Media, Social Networks, Mobile, Online, Apps, and the Internet
Expert is recognized globally as a trendspotter and analyst, as evidenced in his representation in 600+ outlets, including CNN and Time. Fortune 500 describes him as a 'defining figure in business' and 'top trendsetter to follow,' whilst other outlets have…
Expert in Supplier-Wholesaler-Dealership Relations, Fuel Pricing, PMPA, and Convenience Store Operations
A recognized international petroleum distribution thought leader, Expert created and continues to run a workshop in Prague, CZ, covering topics like alternative funding sources and alternative motor fuels, amongst other topics, for European oil and fuel firms. He created this…