Find an Expert
Packaging Innovation, Trends and Technologies, Packaging as a Marketing Tool, Packaging and Branding
Expert is a packaging consultant with more than 30 years global packaging experience and expertise. She has a comprehensive command of the power of branding, design and merchandising on packaging and how it can influence the consumer to buy, or…
Pharmaceutical Manufacturing, Research and Development, Education & Training
Expert’s primary experience in tablet manufacturing covered conventional pharmaceutical tablets for a variety of drugs and chewable tablets of antibiotics, utilizing both dry and wet granulation techniques and a variety of processing and tablet equipment. His experience encompasses all aspects…
Representing Manufacturers, Representative Agreements, Distribution, Distributor Agreements, etc.
For several years, expert managed all sales and marketing activities throughout Asia-Pacific for an American semiconductor company. Upon his entry into the Asian market, his company had a sales presence in Japan and Hong Kong. He created a sales and…
Marketing: Lost Sales-Profit, IP, Distributors-Agents, Marketing Effectiveness, Expert Witness, etc.
Expert is a nationally known expert in marketing and sales gained through 40+ years as an executive, consultant, instructor and Cornell MBA faculty. He has been an executive with Fortune 500 companies, part-time faculty with Cornell Graduate School of Management…
Product Management, New Product Development & Launch
He has extensive experience working directly with customers and channels (both B-C and B-B) to gather Voice of the Customer and drive to understand underlying needs that can be solved with product. Pragmatic Marketing Certification. With VOC gathered via his…
Commercial and Product Development for Industrial, Medical and Electronics Markets
Expert has thirty years experience in business development of specialty chemicals, adhesives, materials, coatings, foams, films and conductive polymers in specific markets of automotive, aerospace/defense, construction, electronics, food, industrial, medical and transportation. He has identified new niche markets for specialty…
Trademark, Trade Dress, Advertising, Claim Substantiation and Legal Survey Research
Expert is a survey research expert focusing on surveys for use as evidence in legal disputes as well as custom market research projects. He has conducted and analyzed over four hundred surveys in the following areas: Trademark and Trade Dress…
Fastener Engineering, Fastener Failure Analysis, Fastener Quality Evaluation, Forensic Analysis.
Expert specializes in: Fastener Failure Analysis, Training, Operations Improvement, Quality Systems and Continuous Improvements, Technical Marketing, Cost Reductions, Fastener Deproliferation, ISO 9000 and Product Manual Preparation and Updating, Customer Satisfaction Metrics and Analysis, Process Mapping and Root Cause Analysis, Calculating…
Search Engine Advertising (Paid Search and SEO), Social Media Optimization, Cross Digital Advertising, and Integrated Marketing
The failure of most new products proves that money can't buy success. The entire marketing psychology tell us that all successful products focuses on the buyer's or consumer's "needs, wants and desires." He can help you to determine your target…
Marketing Plan Development, Market Research, Brand Identity, Market Share Increase
In addition to selling advertising space for a local weekly business publication, Expert has worked for brand development and sales promotion advertising agencies. As a supplier of brand development services (package design, print promotion) to one of the largest consumer…